The Anderson Agency Report (TAAR)

the leading authority on insurance agency productivity, technology and profits

Inside April 2013

  • From The Editor: In order to thrive, the insurance industry must figure out how to end the war between the young and the old.
  • Industry Trends: Learn how to create a mobile app for your agency.
  • Connections: The diminished focus on being prepared has hurt the insurance industry. How well do you prepare for success?
  • Techno Tidbits: Introducing a unique vest that carries all of your electronic gadgets in interior pockets—and it doesn’t count as an airplane carry-on item.
  • Social Tech: Are you getting the most out of all Google has to offer? Get up to speed on Google search, Gmail, Google Alerts, the Google Keyword Tool—and more!
  • Bits&Bytes: New technology will waterproof your smartphone; new group benefits management system; video surveillance is taken to a whole new level.
  • Tech Tips: Effortlessly learn keyboard shortcuts with KeyRocket.

What is TAAR?

The Anderson Agency Report (TAAR) is a monthly membership that provides practical, up-to-date information for maximizing your insurance technology investment.

It's the only insurance agency membership focused on operation and technology improvements for the insurance agency.

Each month Executive Editor Steve Anderson and his editorial staff write about important topics that help you, the insurance professional, better understand the many developments and influences affecting insurance technology at the agency, company, vendor, carrier, and industry levels.

Find out more about how you can become part of the TAAR family...


TAAR consistently addresses topics on the leading edge of agency efficiency. By adapting many of the suggestions addressed, our agency has been able to thrive in a time when others have failed or merged. Thank you Steve for making us uncomfortable.

Ben F. Gorrell, Jr., VP, Rich & Cartmill, Inc.

Test drive TAAR

Not sure yet if you're ready to become a member of The Anderson Agency Report?

Not a problem. We understand. That's why we invite you to "test drive" our archive section before making a final decision.

It's quick, it's easy. Just fill in your name, choice of password, and you'll soon have access to TAAR's posted back issues.

Browse through past articles, get familiar with the writers, search for solutions to problems that have been plaguing your agency. Then decide if TAAR is for you.

Oh, and be sure to check out the unsolicited testimonials from TAAR members in the Raves & Reviews section of the site.


We have been subscribing to The Anderson Agency Report for at least 10 years (probably more) and I have always relied on your reports to keep me abreast of the latest developments in automation for insurance agents. Any others that I tried looked like they were written for geeks only, and 95% of their content was not insurance related. I also like the idea of not having any advertisers that you can't say bad things about.

Mac Keasling, PRS Insurance


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Disclosure of Material Connection: Some of the links above are affiliate links. This means if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products or services I use personally and believe will add value to my readers. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: Guides Concerning the Use of Endorsements and Testimonials in Advertising.