The Anderson Agency Report (TAAR)

the leading authority on insurance agency productivity, technology and profits

Inside October 2013

  • From The Editor: The sales funnel is evolving. How are you adapting your marketing approach in order to attract and retain customers?
  • Industry Trends: Learn the top 7 things a virtual assistant can do for you.
  • Connections: Seize the opportunity made available to you by the Affordable Healthcare Act.
  • Guest Opinion: New technology can help you meet, rather than violate, your fiduciary obligations.
  • Bits&Bytes: Find lost luggage with your cell phone; Print in 3D via iPhone app; Let Google do the driving.
  • Tech Tips: Reap the benefits of having live chat on your website.

What is TAAR?

The Anderson Agency Report (TAAR) is a monthly membership that provides practical, up-to-date information for maximizing your insurance technology investment.

It's the only insurance agency membership focused on operation and technology improvements for the insurance agency.

Each month Executive Editor Steve Anderson and his editorial staff write about important topics that help you, the insurance professional, better understand the many developments and influences affecting insurance technology at the agency, company, vendor, carrier, and industry levels.

Find out more about how you can become part of the TAAR family...


TAAR consistently addresses topics on the leading edge of agency efficiency. By adapting many of the suggestions addressed, our agency has been able to thrive in a time when others have failed or merged. Thank you Steve for making us uncomfortable.

Ben F. Gorrell, Jr., VP, Rich & Cartmill, Inc.

Test drive TAAR

Not sure yet if you're ready to become a member of The Anderson Agency Report?

Not a problem. We understand. That's why we invite you to "test drive" our archive section before making a final decision.

It's quick, it's easy. Just fill in your name, choice of password, and you'll soon have access to TAAR's posted back issues.

Browse through past articles, get familiar with the writers, search for solutions to problems that have been plaguing your agency. Then decide if TAAR is for you.

Oh, and be sure to check out the unsolicited testimonials from TAAR members in the Raves & Reviews section of the site.


We have been subscribing to The Anderson Agency Report for at least 10 years (probably more) and I have always relied on your reports to keep me abreast of the latest developments in automation for insurance agents. Any others that I tried looked like they were written for geeks only, and 95% of their content was not insurance related. I also like the idea of not having any advertisers that you can't say bad things about.

Mac Keasling, PRS Insurance


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